For as long as netbooks have existed, people have been buying more and more of them. More than 33.3 million netbooks will have shipped by year’s end, amounting to a 103 percent increase over last year. Revenue will be up about 72 percent indicating some price cuts. But according to DisplaySearch, as laptops with ultra low voltage (ULV) CPUs become cheaper, netbook sales will slow considerably.
They project netbook shipments to only grow by about 20 percent next year. Still, the situation can’t be bad when 20 percent growth is a big drop. As ULV laptops creep below $500, consumers will begin purchasing them in larger numbers. ULV computers have similarly good battery life, but better performance than netbooks running Atom chips.
But a spike in netbook shipments doesn’t imply that it would be smooth sailing for Google’s Chrome OS. “Google must counter the high visibility of the Microsoft brand name on countless products in retail outlets, ranging from software, to PCs, to peripherals,” iSuppli advised Google.
Google must be pleased to see the market for 3G netbooks swelling at a time when it is preparing to launch Chrome OS. Market research firm iSuppli anticipates 3G netbooks – those with embedded wireless broadband – to become even more popular in the next few years, as always-on internet becomes an integral part of the whole netbook experience. iSuppli expects 3G netbook shipments to increase by over 70%, as compared to the previous year, to reach 17.8 million units this year.
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